Embers Coffee

OVERVIEW: Embers Coffee is a third wave coffee roaster and small cafe headquartered in Pasadena, California. Specializing in their custom-made blends of coffee, patrons can experience a wide variety of coffee flavors that can suit their preferences.

WORK: A personal project that was inspired by one of my friends who was trying start up their own coffee shop. I wanted to create a logo that felt modern with a fun typography while still honoring the name of Embers. Embers represents the fire that burns within all of us – the passion that keeps the heart of coffee running. I wanted to keep the theme of a clean modern design throughout all their products.