Cherroly

OVERVIEW: Cherroly therapeutic cherry pits heating pads help relax achy joints and muscles wonderfully. Cherry pits offer moist heat and a dense weight that help in penetrating the muscles faster and more effectively.

WORK: I was commissioned to be the lead designer for this small business. The client asked me to create a wellness brand that would be attractive to consumers in a wide age range. Starting off with the logo, the client only asked to incorporate a cherry and have it easily read. With that in mind, I chose to highlight the cherry as part of the logo word rather than a separate cherry icon and a classic serif font. I also created the packaging design and business cards as part of the Cherroly package. Colors were chose based off a more vibrant and trending spectrum as well as complimenting the cherry red color.